BPI content & naming rights deal puts British music centre stage at Outernet
Showcasing content from events such as The BRIT Awards and The Mercury Prize, the partnership also includes a pro-bono BPI studio on Denmark Street
Outernet London is an immersive media and entertainment business boasting the world’s largest high-resolution wrap-around screens, a new 2000 capacity live events venue, the unique Denmark Street apartments and session rooms of Chateau Denmark, alongside proudly independent restaurants and bars, all situated right in the heart of Central London.
Outernet is a global network of connected entertainment districts where communities can come together to enjoy culture in new breathtaking ways. We create & curate cultural moments allowing audiences to see the world differently.
The jaw-dropping Now Building has the largest deployment of video screens in the world. At the entrance to Tottenham Court Rd tube station on the corner of Oxford St and Charing Cross Rd it boasts four storey 360-degree 8k screens with 4D and interactive capabilities.
The Now Building provides a new space for Storytelling, Art, Fashion, Music, Film, Gaming, Technology and Entertainment to come to life in new and inspiring ways. The possibilities are limitless.
We are an award-winning collective of Creatives, Designers, Visual Artists, Technologists and Producers who specialise in storytelling across Outernet’s unique canvas. We use our intimate knowledge of the Now Building to help brands bring their ambitions to life in new and surprising ways.
Situated next to The Now Building this smaller more intimate space is ideal for creating hands-on interaction between audiences, brands and immersive experiences.
At the Denmark Street entrance to the Outernet London district stands the Now Arcade. 21 metres long with 5.5 metre high 8k screens covering both walls and ceiling, this is a unique immersive walkway for content and brands.
Facing Tottenham Court Road and Charing Cross Rd these huge LED screens can move into place and retract again over the course of four minutes and provide a completely new opportunity to reach audiences in the heart of London.
Situated under the Now Building we have built the biggest underground live events venue central London has seen since the 1940's. Now Live will play host to music, fashion shows, awards ceremonies, movie premieres and much more.
Tomorrow Now is a new content development platform for emerging visual creative talent. In partnership with the Ridley Scott Creative Group via its creative production arm Black Dog Films, we will identity and commission new content for The Now Building.
Showcasing content from events such as The BRIT Awards and The Mercury Prize, the partnership also includes a pro-bono BPI studio on Denmark Street
Outernet Arts will give artists access to the world’s largest digital exhibition space
Our extraordinary entertainment district offers visitors a compelling schedule of music, arts and entertainment programming presented on the world’s largest LED screens, along with exciting places to eat, drink and watch live music.